Cheadle Cricket Club launch fundraiser for child-loss charity

It’s a cause very close to their hearts

Cheadle Cricket Club are undertaking a pre-season fundraiser for the second year in a row in aid of a charity very close to the hearts of its members.

This year, more than 40 people are taking part in the initiative.

Participants will walk, run or cycle 6,000 in the hope of raising £1,000 for child-loss charity 4Louis.

The good cause has been chosen after helping a club member and his family after they tragically experienced a late pregnancy loss.

And so the fundraiser is just one way Cheadle CC is rallying round to support the family.

The challenge is taking place from the start of the year right up until the start of the 2022 cricket season on April 15, so as a secondary cause is also acting as a pre-season fitness gainer.

Members are tracking their individual and overall progress on exercise app Strava, averagely having to collectively complete 500 miles a week in order to reach their target in time.


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‘Positivity out of negative situation’

4Louis charity logo

Cheadle CC member Justin Welford, who has helped to set up the fundraiser, explained about the challenge.

He said: “We’re hopeful of reaching those targets and raising the £1,000.

“Just to give some comfort and hopefully some positivity out of what was a very negative situation.

“We spoke to the club member and their family and they were really supportive and thankful.

“They actually said it’s giving them a positive feeling out of the loss that they suffered.”

4Louis provide a range of items that are designed to support bereaved families in remembering lost babies.

It also provides additional training to NHS midwives to ensure the care is as good as possible.

4Louis supplies items such as memory boxes, delivery room decorations and photography equipment.

It provides cold cots, which allow babies to stay with parents longer than usual, too.

To donate to Cheadle CC’s fundraiser, visit click here.

To learn more about the charity, go to click here.

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